Adventure Amplified
Seiki introduced Google Assistant AI technology to its cost effective line of speakers. Thanks to Google, consumer’s can do much more than play, pause, shuffle, and skip to their favorite songs. Now, not only hands free, but on the go–with a chargeable, shock proof and water resistant Seiki design.
Cuddhy was responsible for managing the product design, its bright simple packaging and playful presence on the web. A bold and memorable brand experience was created, all while satisfying the Google Brand Management Team’s strict guidelines. The third-tier Seiki Brand performed at market on a first-class level. Making the powerhouse Google happy to endorse the freshman relationship.